For Ari Lennox’s debut album Shea Butter Baby, I had the honor of designing the official merchandise for the U.S. tour, helping to visually define the era for fans nationwide. 

In addition to the tour merch, I contributed to the art direction for key singles including Whipped Cream, Shea Butter Baby, and her now-platinum hit Pressure—helping shape a cohesive visual language that reflected Ari’s unique voice, style, and evolution as an artist.